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Urban Art

Calling all urban artists and designers!

Norwich BID is searching for an artist to fill its latest and largest Urban Art space in Norwich.  Located at Riverside Entertainment, the 30 metre long ‘canvas’ is the 8th site ready to be transformed into an inspiring piece of outdoor street art following the theme: Norwich, the City of Stories.

The winning artist can receive a commission of up to £10,000 to design and install their piece in Norwich city centre­­. Artists who do not have experience of installing a piece of this scale, have the option for Norwich BID to install and receive a reduced prize pot. See full terms and conditions.

Calling out for the first time to artists across the world, Norwich BID is searching for a truly exceptional artist to create a 21st century masterpiece for this magnificent medieval city during a year which sees big anniversaries and commemorations for some of the largest names in art history including Salvador Dali, Piet Mondrian, Leonardo Da Vinci and Pierre-Auguste Renoir.

Norwich city centre is already home to seven vibrant and eye-catching murals including a 3D bookshelf, a friendly dragon, and Norwich street scenes.  These pieces have brought otherwise ordinary buildings and unusual spaces to life, adding to the Norwich art story which is already a very rich cultural offer.

Stefan Gurney, Executive Director at the BID said, “This is a fantastic project for the city and we are delighted to spread the geographical reach of the murals to the expanded BID area. We want Norwich’s urban art to be executed in a distinctive way, with each piece unique to Norwich interpreting the city’s history, surroundings, and vision for the years ahead. Norwich’s story telling heritage isn’t just told about words, its stories are told through its architecture, culture and art.”

Ann Mitchell, General Manager at Riverside Entertainment said, “We are delighted to be part of the Urban Art project and see our building used as the canvas for the largest mural in the city. We are especially excited to invite entries that link to water, the river and Norwich’s industrial heritage”.

Submission Deadline: Friday 8th March 2019 at 4pm.


Norwich BID seeks to encourage a designer or team of designers to create and execute a major new urban art installation for the city of Norwich.  We want the new piece to be executed in a distinctive way, unique to Norwich. The design must be vibrant, engaging and uplifting, an innovative and original work that will complement and enhance the surroundings. 

Project Goals

Improve the experience of visitors/users of the city centre, whether for business or leisure, making a clear positive impact as the installation will reflect the vibrancy and vitality of the city.

Promote the city of Norwich as a destination for viewing public art with the objective of attracting more visitors to the city and create an international reputation.

Increase the footfall to each site/business, also moving people around different areas of the city.

Project Description

The project is based on design only or design and production of a creative art piece suitable for use on the side of buildings, unused walls and other vacant spaces within the Norwich BID area. Details of the space is included in the Call for Submissions document. It should also be a longer-term legacy for several years or longer, not just a temporary installation.

To Apply

To apply to be part of the project and convince the judging panel of your skills and ideas you will need:

  • One or more designs (sketches),
  • A brief CV and contact information,
  • Permission that we can present your idea/s on the BID web site,
  • Portfolio of previous work that you want to show us.

Selection Process

The BID is looking for original submissions that meet the project theme 'Norwich the City of Stories'. The submissions must be designed in response to walls that are shown.

Winning Submission

The winning artist can receive a commission of up to £10,000 to design and install their piece in Norwich city centre. Artists who do not have experience of installing a piece of this scale, have the option for Norwich BID to install and receive a reduced prize pot of £500 for their winning design.

Call for Submissions - Brief for Artists

Application Form

Contact for Questions or Additional Information

Caroline Bidewell
Head of Operations
01603 559571 

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